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Title
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Jan-2008
A imagem da marca: a imagem publicitária na construção da imagem da marca
Jan-2008
A influência das marcas no processo decisório de compra de consumidores adolescentes
Jul-2008
A influência da embalagem no comportamento de compra do consumidor
Jan-2008
Branding: o diferencial da marca e sua interferência nos consumidores
Jul-2008
Apple: o discurso da inovação
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Author
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Barbosa, Roberto Marcos da Silva
1
Bodart, Carina da Silva
1
Caddah, Luis Henrique Gregory
1
Di Chaves, Fernando Ramos
1
França, Tayana de Freitas
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Comportamento do consumidor
2
Design
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Adolescência
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Apple
1
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Embalagem
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Document Type
5
TCC
Date Available
5
2013
5
2012